Run your tours.
We fill the spots.

More bookings. Less commission.

TourSpot runs paid ads for free tour operators — so travelers book directly with you, not through expensive platforms.

Get a free audit →
Client case study Free Walking Tours Amsterdam Live
281%
ROAS
↑ in 8 months
€2.13
Cost per booking
↓ 8-month avg
€18,040
PROFIT GENERATED
↑ after ad spend & fees
5,075
Bookings driven
↑ in 8 months
Jesse

Who's behind TourSpot

Hi, I'm Jussi.

I spent 6+ years running marketing campaigns at companies like Trivago before swapping the office for the outside world and becoming a tour guide. Now I combine both — helping free tour operators fill their spots directly, without the OTA cut.

How it works

Three steps.
No surprises.

01

Audit

I dig into your existing campaigns, booking funnel, and marketing strategy — and give you a clear picture of what's working, what isn't, and how to fix it.

02

Build

I set up your campaigns from scratch — ads, conversion tracking, and copy all included. Your accounts, your budget, zero middleman markup.

03

Optimise

Every month I cut what isn't working and push harder on what is — with a plain-English report and strategy call so you always know where your budget went.

Why TourSpot

I only work with
free tour
operators

As a tour guide and marketing manager I know your business.

  • Deep niche expertise

    I know the keywords, the seasonality, the booking windows, and the OTA competition. No onboarding learning curve — I hit the ground running.

  • Transparent reporting

    You see exactly what your ads spend, what they earn, and what what's being done about it. No vanity metrics, no spin — just bookings and revenue.

  • Built for Free Tours

    From €200 + 15% ad spend. I grow with you — so it's in my interest to make every euro work harder.

Transparent pricing — no surprises
from €200 + 15% ad spend/ month*

Everything you need to drive direct bookings by someone who actually understands your business.

  • Google Ads setup and management
  • Conversion tracking & analytics setup
  • Marketing advice
  • Monthly 1hr video call + performance report
Start with a free audit →

* One-time Google Ads & Conversion Tracking setup fee: €400

You own your ad account — your budget goes directly to Google never through me.

I've been working with Jussi for the past 2 years and he has helped our walking tour business generate over 5,000 direct bookings. He's hands on, communicates well and easy to work with. Highly recommended.

Tim
Tim Guided Tours Holland

Get started

Ready for
more bookings?

Tell me about your tour business and I'll put together a free audit — an honest look at where you're losing direct bookings and exactly what it would take to fix it.

Response within 1 business day Free audit for all new enquiries jussibenninga@gmail.com